The first webinar, titled ‘The 3 Cs in Education’ took place on 29 October 2025 as part of the celebrations for the 2025 UNESCO Global Media and Information Literacy Week, in which CIFEJ also participated.

Grounded in the Film Education strand, the webinar focused on Abbas Kiarostami’s early filmography on children, exploring how cinema can foster media literacy, creativity, and reflection in the classroom through a popular pedagogical methodology for schools. Originally designed by EKKOMED, Hellenic Film and Audiovisual Center – Unit of Education and Heritage, the webinar offered practical worksheets, creative exercises, and international best practices illustrating how film education can become an experience of ‘Happy Knowledge’ (Nietzsche)—where learning is both joyful and profound.

The webinar was conducted by Ms. Irene Andriopoulou, Executive Director of CIFEJ and Director of Education & Heritage at EKKOMED, who has extensive global experience in practicing media and film literacy.